When Sporting Life presented us with a distinctive challenge, expressing their desire to maintain the functionality of their existing store fixtures while elevating the overall brand experience, we embraced the opportunity. The task at hand was to preserve the fixtures’ functionality while imparting a fresh and visually elevated aesthetic. Through a meticulous process of tweaks and innovative discoveries, we successfully addressed hundreds of individual pain points. Our solutions ranged from embedding magnets beneath laminate surfaces to ensure seamless placement of sign holders to designing large-scale movable walls, facilitating the dynamic reconfiguration of the retail sales floor with each changing season.
In addition, our team created a series of custom metal brackets tailored for specialized helmet and goggle displays, enhancing both functionality and visual appeal. The culmination of these efforts resulted in the successful execution of three complete retail stores within an impressive total development and fabrication time of just 12 weeks. This project showcases not only our ability to meet unique challenges head-on but also our dedication to delivering solutions that enhance both the form and function of retail spaces, creating an elevated brand experience for our clients.